How Can CPG Companies Weather the Economic Storm?

As the specter of an impending recession looms over the economy, especially in the US with soaring inflation rates, the Consumer Packaged Goods (CPG) industry is preparing to weather the storm. Reflecting on lessons from the Great Recession of 2008, CPG companies are focused on understanding evolving consumer behavior, continued investments in growth, and bolstering supply chain resilience to navigate the challenges of 2023.

Your ‘No-Nonsense’ Guide to Retail Media Marketing

Retail media networks offer a powerful means for brands and advertisers to enhance their audience reach. However, successfully integrating and operating a retail media network is a complex endeavor, requiring companies to harness the capabilities of analytics and AI in order to fully unlock its potential.

Analytics Translator – A Force to Drive an Analytics Solution from Its Production to Consumption

In the translator’s note in Orhan Pamuk’s ‘Kara Kitap’ (English: The Black Book), Maureen Freely writes about the challenges of translating literary texts from Turkish to English. Turkish lacks the verb forms ‘to have’ and ‘to be’, and is beset with words you would not find in any other language[1]. ‘Huzun’ for example, describes a… Continue reading Analytics Translator – A Force to Drive an Analytics Solution from Its Production to Consumption

Chart Summarization: A Custom-Model–Based Case Study

This article explores cutting-edge techniques in chart summarization. By training a model to translate chart data into meaningful text summaries, it shows promising results and outlines plans for further enhancements.

Edge Analytics: The New Frontier in Predictive Maintenance

Edge analytics is a decentralized data analysis method that’s becoming increasingly valuable in predictive maintenance (PdM) practices, offering real-time data analytics, lower data storage costs, and minimal data transmission, which can significantly enhance operational efficiency and asset reliability for asset-intensive companies in the Industry 4.0 era

Part 2: How to Successfully Drive Efficiency & Automation with Predictive Maintenance

In Part 1 of the Predictive Maintenance (PdM) series, we spoke of the various benefits of PdM and explained how advanced IoT-based tech has been integral in effectively obtaining these benefits. Since most maintenance functions today follow a reactive maintenance philosophy, making the leap to PdM, or even a hybrid maintenance model, might seem like… Continue reading Part 2: How to Successfully Drive Efficiency & Automation with Predictive Maintenance

Part 1: How Can Predictive Maintenance Give Manufacturing 4.0 a Boost?

In the aftermath of the COVID-19 pandemic, businesses, particularly those in asset-intensive industries, are actively attempting to strike a balance between cutting costs and optimizing asset availability. Maintenance operations are one area that is being extensively investigated in this regard, as in asset-heavy enterprises, maintenance is a crucial component of profitability. While conventional approaches to… Continue reading Part 1: How Can Predictive Maintenance Give Manufacturing 4.0 a Boost?

Four Ways to Shape a Digital-Forward Auto Insurance Ecosystem

The changing landscape of auto insurance. In the last few years, the automobile industry has witnessed major shifts: customers preferring vehicle renting and sharing over ownership, autonomous vehicles prompting us to rethink road safety, and OEMs leveraging telematics to enable connected, data-driven vehicles. As much as this digital transformation has redefined the automotive experience, it… Continue reading Four Ways to Shape a Digital-Forward Auto Insurance Ecosystem

Five Tech Trends Shaping the Automotive Consumer Experience

The automotive industry is shifting its focus from vehicles to customer experience, driven by technological advances and changing consumer behavior. Learn about the five key trends shaping the future of automotive customer experience in this article.

Unlocking Experiential Automotive Marketing with AI & ML

Four Ways Automakers are Reinventing Digital Touchpoints Today’s automotive sector is evolving at multiple fronts: e-mobility, autonomous vehicles, newer vehicle ownership methods, and digital-enabled touchpoints – all of which are influencing automakers’ go-to-market strategies across the world. With digital channels becoming customers’ preferred means to find their next automobile [1], original equipment manufacturers (OEMs) and… Continue reading Unlocking Experiential Automotive Marketing with AI & ML