Our industry knowledge helps businesses navigate the constantly evolving world of Healthcare and Life Sciences. We build solutions and custom data products powered by AI/ML, Advanced Analytics, Generative AI, and Data Engineering for our clients, empowering them to own their intelligence.
Today’s businesses must build sales strategies that create sustainable value and fuel growth. Our cutting-edge approach integrates data analytics and AI to design custom white box solutions that enhance sales force effectiveness and improve field engagement by 8x. This empowers businesses to optimize their commercial sales processes and maximize their outcomes.
Driving success in the healthcare and life sciences domain requires a well-optimized marketing strategy. At MathCo, we leverage our analytics expertise to help our clients deliver a complete omnichannel experience, enhancing both engagement and Return on Investment (ROI). Our data-driven solutions in Marketing Mix Modeling (MMx), Next Best Action (NBA), field suggestions, omnichannel dashboards, and Multi Touch Attribution (MTA) models help businesses accelerate their speed to insights and decision-making by 2x.
Businesses that handle data in any form require solid architecture and efficient data management. Our custom solutions help improve data quality and drive better decision-making. We enable businesses to achieve nearly 30% improvement in turnaround from data to insights through redesigning, re-platforming, and re-architecting.
Driving actionable insights requires careful analysis of complex data. We implement the best-in-class AL/ML techniques to bolster areas like HCP targeting, prescriber journeys, NBA, value-based contracting, rare disease diagnosis, patient finding, forecasting, patient flow models, multitouch attribution, and more to help businesses extract maximum value out of their data.
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Our Experience
Patient Risk Scoring
Patient support programs (PSPs) are pivotal in enhancing drug access, utilization, and adherence. Despite substantial investments, the enrollment for these programs often falls short of expectations. Overcoming this challenge necessitates a data-driven strategy, leveraging the power of artificial intelligence and machine learning (AI/ML).
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Promo Effectiveness Measurement
The evolution of digital channels has revolutionized pharma marketing, providing expansive outreach for campaigns. Yet, assessing the success of marketing endeavors demands significant investment in fast, accurate, and flexible AI/ML techniques.
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Optimizing Patient Support Programs
While the healthcare industry grapples with patient non-compliance, patient support programs (PSPs) emerge as a crucial solution. However, the multifaceted nature of reasons behind non-compliance necessitates the optimization of PSPs through a meticulous analysis of each contributing factor.
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