Retail media networks offer a powerful means for brands and advertisers to enhance their audience reach. However, successfully integrating and operating a retail media network is a complex endeavor, requiring companies to harness the capabilities of analytics and AI in order to fully unlock its potential.
Topic: Business Intelligence
What the Metaverse Could Mean for E-commerce
The metaverse is set to transform the online shopping experience from ‘click and buy’ to ‘experience and buy,’ offering businesses and consumers a new level of interaction and engagement
E-commerce’s Social Makeover: How Social Media Is Changing the Face of Online Retail
As retail brands navigate the dynamic landscape of e-commerce, the combination of AI-powered solutions and social media offers a promising path, reshaping both social commerce and the customer experience
The Rise of Chatbots in E-commerce
As chatbots continue to evolve, they are becoming indispensable tools in the retail industry, enabling personalized, efficient, and scalable customer experiences while freeing up human agents for more complex tasks.
Four Ways to Shape a Digital-Forward Auto Insurance Ecosystem
The changing landscape of auto insurance. In the last few years, the automobile industry has witnessed major shifts: customers preferring vehicle renting and sharing over ownership, autonomous vehicles prompting us to rethink road safety, and OEMs leveraging telematics to enable connected, data-driven vehicles. As much as this digital transformation has redefined the automotive experience, it… Continue reading Four Ways to Shape a Digital-Forward Auto Insurance Ecosystem
Five Tech Trends Shaping the Automotive Consumer Experience
The automotive industry is shifting its focus from vehicles to customer experience, driven by technological advances and changing consumer behavior. Learn about the five key trends shaping the future of automotive customer experience in this article.
How CPG Businesses are Utilizing Data to Mitigate Inflationary Risk
Three data-driven strategies to mitigate inflation risk in the CPG industry The looming threat of COVID inflation As the world becomes better prepared to fortify itself against new waves of the pandemic, assessing the long-term impacts of this historic global event remains a necessity, particularly as every industry attempts to bounce back to pre-COVID levels… Continue reading How CPG Businesses are Utilizing Data to Mitigate Inflationary Risk
Redefining Risk Management for Resilience in Volatile Times
In the current economic climate, it’s evident that traditional methods of assessing credit risk are no longer adequate. To address the challenges of today’s volatile market, this white paper provides insights into assessing individual creditworthiness, employing innovative loan defaulter classifications, and evaluating applications based on groundbreaking parameters, offering a holistic approach to mitigating credit risk.
How are Automated Dark Stores Transforming the Retail Industry?
With the upsurge in e-commerce and retailers investing aggressively in a hybrid, multichannel strategy, the need for alternative last-mile logistics and fulfillment channels has risen markedly. With customers expecting near-instant deliveries, retailers are leveraging a network of location-based micro-fulfillment facilities to fulfill orders quickly and through the most optimal and time-efficient routes. This speedier, more… Continue reading How are Automated Dark Stores Transforming the Retail Industry?
3 Retail Store Trends that are Redefining Physical Shopping
How AI helped reinvent brick-and-mortar retail in 2021 With the exponential growth of e-commerce, the sentiment that physical retail was ‘done’ first surfaced a few years ago. Catalyzed by the disruptive impact of the pandemic, this situation nearly came to be. From corner stores to specialty stores and hypermarkets, the ‘Retail Apocalypse’ [1] seemed to… Continue reading 3 Retail Store Trends that are Redefining Physical Shopping