Control tower for strategic decision-making

Industry Healthcare & Life Sciences
Region Global
Solution Mission Control
Context
Pharmaceutical organizations leverage a large number of software applications and environments to support various aspects of their operations. As a result, key data ends up siloed or not aligned with current business goals. Moreover, because the data is not embedded within respective workflows, organizations struggle with a low adoption rate. This makes well-designed, user-centric consumption applications an essential aspect of complex digital environments in the pharmaceutical industry.
Problem statement

Our client was a leading biopharmaceutical company whose high-level executives were finding it challenging to make effective decisions as critical data was scattered across multiple applications. Because they were unable to infer the key metrics of each product segment due to the absence of a summarized view, they spent a considerable amount of time contacting various employees to get access to the right data. Ultimately, a significant amount of data was not being utilized, which meant a lower adoption rate, suboptimal decisions, and lower work efficiency.

Impact

  • 500+ concurrent users from different functions to view 20 products in a single place
  • A high adoption rate, which ensured improved collaboration between functions
  • 30% higher efficiency through new features that enable users to eliminate the manual effort of finding the right data and inferring insights from it

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