MathCo transformed MMM for a global pharma leader by eliminating tagging errors, file delays, and manual data fixes through an automated DQ Rule Engine and Watchtower. This end-to-end framework reduced data quality issues by 70%, restored trust in inputs, and enabled fully on-demand MMM cycles for faster, more reliable decision-making.
Technology: Databricks
Powering Precision with Data-Driven Assortment Optimization
Through data-driven assortment intelligence, a leading US-based apparel retailer achieved sharper localization and improved customer satisfaction. Leveraging advanced clustering and optimization, MathCo enabled tailored product mixes across 5,000+ stores, driving a ~7% sales uplift and ~$5M revenue impact for high-priority categories while ensuring every store met the unique demands of its shoppers.
A Purpose-Built Composable CDP for Maximizing Marketing Effectiveness
A global fashion retailer partnered with MathCo to implement a Databricks-powered Customer 360 platform, consolidating store, online, and external marketing data into a single “Golden Customer Record.” The solution improved personalization, reduced duplicate records by 30%+, cut data quality issues by 65%, and drove a 15% uplift in conversions, enabling scalable, data-driven marketing decisions.
Health Equity Analysis: Leveraging SDOH for Targeted Interventions
Learn how a global healthcare leader transformed its brand uptake and health equity analysis process with a scalable, in-house health equity analysis system. By leveraging it, they identified geographies of greatest health disparities, achieved targeted and relevant insights, and gained full operational control for improved health intervention planning and long-term scalability.
Driving Precision in Automotive Marketing: Strategies for Enhanced Customer Engagement
Explore how MathCo assisted a leading automaker in reducing irrelevant communications by 81%, increasing redemption rates by 6%, and driving sales through data-driven marketing. Learn how precision targeting enhanced customer engagement and maximized ROI.
Enhancing Referral Alerts: Streamlining Operations and Improving HCP Targeting
Learn how a global healthcare leader transformed its referral process with a scalable, in-house alerts system. By leveraging predictive machine learning, they enhanced referral accuracy, achieved significant cost savings, and gained full operational control for improved HCP targeting and long-term scalability.
Optimizing Recruitment Strategy with Talent Acquisition Data Dashboards
Learn how our Talent Acquisition Dashboard saved time, empowered users with real-time insights, and transformed recruitment strategy for a leading organization.
IR and Customer 360 Platform Set Up
Learn about how we optimized marketing campaigns and improved advertising strategies for a renowned fashion retailer helping them bring about a 30% reduction in duplicate customer entries.
Optimizing EHS Protocols and ML-Powered Safety Management
Discover how our tailored data-driven approach helped an energy equipment manufacturer reduce worksite incidents and improve safety measures. Learn how Environment Health and Safety (EHS) leaders leveraged incident analysis to enhance safety and operational guidance.