Total Cost Optimization: Leveraging Analytics to Optimize CPG Supply Chain Costs

Cost-efficiency focused: The current state of supply chains As shifts in procurement and sourcing costs result in increased supply chain expenditure, CPG leaders across the world have had to re-evaluate their long-held unit-based pricing strategy. Now, with 47% of consumers switching to click-and-collect services to buy consumer packaged goods and brand loyalty taking a hit… Continue reading Total Cost Optimization: Leveraging Analytics to Optimize CPG Supply Chain Costs

Dashboards to Decision Boards: Heralding in NextGen Analytics Consumption

A Gartner study revealed that by 2025, data stories are likely to be the most widespread method of consuming analytics, and 75% of data stories will be automatically generated through augmented analytics. Experts in the industry opine that while there is no dearth of data in the world today (in fact, by 2025, the amount… Continue reading Dashboards to Decision Boards: Heralding in NextGen Analytics Consumption

Seven Ways to Leverage Data Science in the Banking Industry

Data-driven sales initiatives: Personalized, customer-centric sales and marketing efforts yield better ROI than a one-size-fits all approach. However, studies have shown that 94% banking firms fail to deliver on their promise of personalization.[1]  With data and analytics-driven initiatives, banks can gain access to extensively segmented customer demographics, and target marketing initiatives by mapping products, offers, cross-selling… Continue reading Seven Ways to Leverage Data Science in the Banking Industry

How Can Companies Enhance Their CRM Initiatives with Augmented Analytics?

Delivering top-notch consumer service is undoubtedly the priority of every business. In order to ensure that consumers are delighted with products and services on offer, having a robust voice of customer analysis, i.e., a detailed analysis of consumer preferences and feedback is important. Customer feedback has also proven to be pivotal to operational success and… Continue reading How Can Companies Enhance Their CRM Initiatives with Augmented Analytics?

Predictive Analytics: Unlocking New Avenues for Public Transportation

According to recent research from Valuates, the global smart transportation market is set to grow at a CAGR of 8.3% from 2021–2026, reaching a value of $121 million by the end of the forecast period.[1] One of the factors contributing to this growth is increasing government investment in smart cities and intelligent transport systems (ITSs), requiring… Continue reading Predictive Analytics: Unlocking New Avenues for Public Transportation

Reimagining Premium Retail Brands in a Post-COVID World

A BBC report revealed that “Retailers suffered their worst annual sales performance on record in 2020, driven by slump in demand for fashion and homeware products,” and that the sales records were the worst in 25 years. [1] From fluctuating consumer behavior to disruption in supply chain and a drastic fall in demand for premium products, companies… Continue reading Reimagining Premium Retail Brands in a Post-COVID World

How Does Analytics Unlock the Optimum Benefits Of 5G For the Transportation Industry?

5G, the most recent update in cell networks unlocks a plethora of connectivity upgrades from reducing instances of lagging to enabling enhanced device-to-device collaboration, real-time. 5G is estimated to have a lag only of 1 millisecond, which is about 50 times faster than 4G. [1]  Therefore, the extent of the potential it can unlock is immense and… Continue reading How Does Analytics Unlock the Optimum Benefits Of 5G For the Transportation Industry?

Going D2C: Data-Driven Transformations for the CPG Industry

The direct-to-consumer (D2C/DTC) approach marks a significant turning point for CPG businesses, owing to the consistent customer engagement—and the possibility of bringing in long-term shoppers—it makes possible. Before 2020, CPG players were also actively entering the DTC space, for instance, with a CPG giant buying out a personal grooming business for $1 billion.[1] However, the… Continue reading Going D2C: Data-Driven Transformations for the CPG Industry

Augmented Analytics: Revolutionizing Data Management for BFSI

Augmented analytics is proving to be a game-changer across industries—its impact is most apparent in streamlining data management processes, making data accessible to business users, and improving products/services offered. According to recent research, the augmented analytics market is set to expand at a CAGR of 30.6%, growing from USD 4.8 billion in 2018 to USD… Continue reading Augmented Analytics: Revolutionizing Data Management for BFSI

The Advantage of Real-time Analytics for BOPIS

The global pandemic has expedited the adoption of digital channels for consumers almost overnight. Not only has it enforced a need to practice high standards of hygiene but has also brought on board a large consumer base to adopt technology—one of the stronger catalysts in the overall adoption of digital channels. Retailers have leveraged this… Continue reading The Advantage of Real-time Analytics for BOPIS