Accelerating PMR Insight Generation with Snowflake Cortex AI

Solution PMR Insight Generation
Solution PMR Insight Generation
Industry Pharma & Life Sciences
Region Global
Technology Snowflake
Context
A global pharmaceutical leader managing vast volumes of primary market research data across diverse therapeutic areas partnered with MathCo to accelerate strategic decisions. MathCo engineered an innovative generative AI insights platform on Snowflake, shifting the client from manual document reviews to secure, conversational, and continuous market intelligence deployed entirely within their own enterprise infrastructure.
Problem Statement

The client faced severe operational bottlenecks due to time-consuming manual extraction across inconsistent formats like PDFs and PPTs. Furthermore, legacy keyword search systems failed to capture contextual insights, stalling raw research from becoming actionable strategy. To overcome these inefficiencies, the company sought to establish a unified, conversational intelligence system that automates document review and accelerates strategic corporate decisions.

Impact

  • 100% format coverage achieved, seamlessly ingesting PDFs, PPTs, and surveys into a unified knowledge layer.
  • 80% of manual document review and operational research effort entirely eliminated through automated data extraction.
  • 5× faster market research retrieval, accelerating time to strategic insights from several days down to mere minutes.

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